The great thing about New York is that you can walk everywhere. And that means, the ability to discover new places while strolling through different neighborhoods. Brooklyn Fox Lingerie is one of those places you might discover while walking on a beautiful day through the Williamsburg neighborhood of Brooklyn. Nestled just off Bedford Street, Brooklyn Fox Lingerie caters to every kind of woman, whatever her lingerie needs be. I recently sat down with Alexis, owner of Brooklyn Fox, to chat about bridal lingerie trends and how she got started.
Lovely: Tell me a bit about how you got into the lingerie business. What were your desires when opening a lingerie boutique?
Brooklyn Fox: I think that lingerie can go both ways. It’s definitely a luxury item but also a necessity. I always loved lingerie and I always wore beautiful lingerie even if I was wearing ripped jeans or a grungy look. It always made me feel special and gave me a little kick to my step. When I first opened up this shop, there was nothing in this neighborhood and you had to go into Manhattan to find anything. I wanted to do two things: open a store where you could find little gems to treasure in your closet but I also wanted a few basic and t-shirt bras that you didn’t have to go into Manhattan to find.
L: Are there any pieces that you would recommend for wearing the day of your wedding?
BF: My favorite bra is Cosabella’s Strapless Bustier. It’s plungy in the front and has really low in the back. We’ve had the most success with this bra so during bridal season, this is our go-to bra. However, if I were to get married I’d wear Fleur of England’s ‘Jasmine set’. Cosabella’s Strapless Bustier is definitely more practical but this one is really beautiful. We were so excited to see it at the shows and couldn’t wait to get it into the shops.
L: Are there any trends within the lingerie world that you see emerging or want to see emerge?
BF: There was a while when people were not buying white for under their gowns and that was interesting to notice. People were going the untraditional route and I’m not sure if it was because they wanted to be contrary or if it was something they truly felt but now it seems people have swung back and want that delicate, white set to put under their gown which is great.
L: Why do you think someone should wear lingerie on their wedding day?
BF: I think it’s a bit of a fail-safe in the occasion that there was some sort of malfunction. It really depends on the dress. There might be some reason to wear creative pieces and sometimes it just shapes you better. One of the most important things you care about when walking down the aisle is how you feel and look.
If you’re in the New York City area, take some time to visit Brooklyn Fox Lingerie at 132 North 5th Street in Brooklyn, New York. They are open on weekdays from 12 to 8 and on weekends from 12 to 7.